Digiwatchdog » Entries tagged with "revenue"
Don’t Lean on Me: Foundations set to drop support of news sites
A new study confirms what we’ve been hearing in our discussions with development experts and news organizations themselves: Foundation coffers — and interest — in funding news non-profits are running dry. The headline from a San Francisco State Renaissance Journalism Center survey is that many nonprofit sites are in need of new revenue sources. Two-thirds of the survey’s 32 respondents said they faced a funding “crossroads” and would need new funders to achieve sustainability; seventy percent “wanted information” about innovative revenue streams. Among the anecdotal quotes the study provides on this issue: “We believe that the window for foundations’ intense interest in funding journalism is probably limited, so we are intensely focused on how to be sustainable through earned income.” “We have been 85-90 percent dependent on foundation support, and that support is declining.” Tolstoy’s … Read entire article »
Filed under: Sustainability
Sneak Peek at The Chicago Reporter’s Revenue Plan
We’re not ready to completely lift the veil on how we’re going to boost The Chicago Reporter’s revenue, but we’ve been discussing the issue for the past few weeks. In lieu of a plan détailé, here are three main strategy points we are working from: 1) Diversification This is one of the few buzzwords in the English language to actually have some meat behind it. The consensus among experts is that for non-profit news organizations, it simply will not cut it to rely on a handful of foundation “sugar daddies.” For one thing, they are themselves low on sugar. But they’ve also become much more conscious of impact and return on investment. Because there are fewer readily available impact metrics for journalism, foundations want to know they aren’t the only ones on … Read entire article »
Filed under: Media business, Sustainability